2014 Fundraising Professionals of the Year Awards Winners

By Margaret Battistelli Gardner

Looking at some numbers, there's no denying her place among the fundraising stars: a 260 percent total giving lift over a direct-mail control at one organization; identification of a key pool of donors on another organization's file, increasing giving by 162 percent from the previous year; and an increase in cultivation net income by 20 percent and net per donor acquired by 43 percent for another.