By
Joe Boland
Facebook
Facebook
Twitter
Twitter
LinkedIn
LinkedIn
FundRaising%20Success%20Virtual%20Conference%20%26%20Expo<%2Fa>%20held%20on%20May%2020%20(and%20available%20on-demand%20until%20Aug.%2024),%20FS<%2Fem>%20columnist%20and%20creative%20director%20at%20TrueSense%20Marketing%20Jeff%20Brooks%20provided%2025%20good%20ideas%20and%20even%20one%20bad%20one%20for%20fundraisers.%20Here%20is%20a%20rundown%20of%20his%20ideas%20from%20his%20session,%20“Feel%20the%20Power!”%0D%0A%0D%0Ahttps%3A%2F%2Fwww.nonprofitpro.com%2Farticle%2F25-good-fundraising-strategies-creative-ideas-and-one-bad-one%2F" target="_blank" class="email" data-post-id="10531" type="icon_link">
Email
Email
1 Comment
Comments
24. Tell your donors you need them
“Donors want to matter,” Brooks said. “It’s all about their significance.”
25. Send your newsletter in an envelope
Brooks claims it will double response, though again, he’s not exactly sure why.
Bad idea: Let a typo go through
“I can’t prove it, but many times we’ve discovered some terrible typo happened (i.e., fill the pantry — fill the panty) and it worked really, really well,” Brooks said. “I can give you many examples. I can’t officially recommend this to you, and we’re not entirely sure why. It gets people more involved, I think, and then it means, oh by the way, they’re reading your message.”
1 Comment
View Comments
- Companies:
- TrueSense Marketing
- People:
- Jeff Brooks
E
Joe Boland
Author's page
Related Content
Comments