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Joe Boland
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6. 'Renew' your prospects
Action takers think of themselves as members, so treat them as such. Don't ask them to join. Ask them to renew their memberships.
7. Social media puts the 'fun' back in fundraising
Add some personality to your social media and have fun.
8. Don't forget about Bing
Search engine marketing on Bing using AdCenter can offer high-quality impressions, solid clickthrough and response rates, and lower cost per click.
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- Companies:
- Human Rights Campaign
- Return Path
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Joe Boland
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