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Let's face it, we depend on the post office for at least some portion of our fundraising. We need a working post office that delivers mail efficiently for a price we can afford. Every increase in postage means something else in our budgets has to get trimmed. We may enjoy bashing the post office, but we need it. It's a bit like an eccentric aunt; we joke about it, but we'll miss it if it isn't around.
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Pamela Barden
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Pamela Barden is an independent fundraising consultant focused on direct response. You can read more of her fundraising columns here.
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