3 Keys of a Strong Nonprofit-Corporate Partnership

Holistic
A truly strategic nonprofit-corporate partnership is about much more than money. It's a holistic relationship that leverages all aspects of both entities to create a winning situation. So don't approach corporate partners as ATM machines.

"We don't want to feel like a money pit and always be asked for money," Kinckle said. "That's what drew us to NYNY; it was less talk about money and more about business needs."