3 Proven Techniques to Boost Performance
Leverage technology to take advantage of the shift in donor behavior.
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Frank Barry
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Love him or hate him, when author and activist Dan Pallotta pointed out that giving has remained flat, at 2 percent GDP, for the past 40 years, he caused many in the nonprofit sector to take a long, hard look at how we evaluate fundraising performance.
Yep, you read that right. Flat. Not a pretty picture. But there is a bright side. And that bright side is online giving.
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