30 Ideas for Fundraising Success, Part 1

All too often, she said, organizations worry about branding when in reality they should worry about building trust with the donor. Donors want to know that their gifts really make a difference. It’s your job to show them.

“Don’t tell me about the needs you have … tell me about the needs you meet.”

Are you prepared for an emergency?
In this day and age, the first thing many people think about in an emergency situation is broadcasting via online communications or even mobile. But don’t forget about direct mail, Manes said.