37 Must-Have Strategies to Better Engage Website Visitors, Part 4

She also said that if your audience is women-friendly, focus on Pinterest.

29. Incorporate social proof when possible
If you have a good number of followers and your content gets shared regularly, show that in the share tools. People like to feel like they're part of something bigger than themselves. Showing that this piece of content was shared 72 times on Facebook and tweeted 16 times helps build that community. Organizations like Operation Smile and Heifer International do a good job of this, Reed said.