The Future of Fundraising
4 key trends that will dramatically change the field in 31 years.
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In 2042, fundraising will be decentralized
In 31 years, I predict, the traditional fundraising department will be less a driver of donations and more a facilitator of philanthropic impulses. The growth of social fundraising sites like Crowdrise, Jumo and Razoo and the massive sums of money raised from peer-to-peer fundraising events like the Susan G. Komen Race for the Cure are indicators that people don't need organizations to raise money. In the future, we will see more friends, families and colleagues coming together at will to pool resources and raise funds on their own.
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Jocelyn Harmon
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