Ready or Not, Year-End Is Coming
4 things you can still do to make it count.
Focus on thanking them, but remind them that the job is not yet done. You still need their support. A gift before Dec. 31 will help you launch into 2012 able to feed more hungry people, plant more trees, rescue more animals or whatever good work it is you do. Keep your language conversational and your letter brief.
- Companies:
- Federal Express
Pamela Barden is an independent fundraising consultant focused on direct response. You can read more of her fundraising columns here.
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