5 Event Fundraising Best Practices

“One of the things that I think we all believe in the special events world and in the nonprofit wold is one of the ways that you increase money is by getting more people there,” he said. “What we found is that there’s not a very strong relationship between the number of people who attend an event and the total amount that is raised. Where there is a relationship … there is an extremely strong relationship between the number of gifts that are given and the amount of money raised.