5 Eye-Catching (and Affordable) Direct-Mail Techniques
Some strategies from the commercial world translate well for nonprofits.
Meanwhile, if you discover a nugget of inspiration in your mailbox (or if you created one for your organization), I’d love to see it! Please email me and tell me what it is (sending a photo is even better). Maybe your mailing will be highlighted in my next DM Deconstructed.
Cheryl Keedy is senior strategist of direct response and marketing formats at Production Solutions
. Reach her at ckeedy@psmail.com
- Companies:
- Wells Fargo
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