5-Minute Interview--Mark Wilf & Victoria Agron

Victoria Agron: Each year, UJC and the federation raise over $2 billion, and the annual campaign for unrestricted funds for 2005 will be approximately $880 million.

FS: What channels do you use?

VA: The giving in our system is individuals making these gifts, and they are solicited by volunteers. The real strength of our system is that it really is one person asking another person to help a third person, and so our most effective fundraising method is personal solicitation, face to face, one on one. I would say that the other very successful method that we use to raise funds is through personal experience on trips so donors can see for themselves how funds are utilized and what needs are yet unmet.