Sorry, but It’s Not the Economy
Five much more likely reasons your fundraising doesn’t work.
- Raise funds through Twitter.
- Use cell phones to mobilize supporters.
- Get lots of millennial donors.
- Revolutionize something with QR codes.
- Apps. (If the topic is apps, you don't even need a verb.)
Throw a couple of topics like those out, and your potential client will be eating our of your hand.
Which is too bad, because most Next Big Things will never even be close to big. Some eventually will get big, but today, when you need it, the money is in the Old Big Things.
- Companies:
- Amazon.com
- Federal Express
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