5 Nonprofit Cause Marketing/Corporate Partnership Trends for 2015
The tie-ins with cause marketing are endless, especially as more retailers adopt services like Apple Pay so shoppers can make purchases directly from their phones.
3. Nonprofits will have new rivals for cause marketing dollars. Cause marketing will get much tougher for nonprofits in 2015. Here’s why: Companies and individuals don’t need them as much as they did before (sorry, nonprofits):
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