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Joe Boland
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That means that peer-to-peer fundraising leaders will increasingly find that their constituents expect sophisticated sharing, social and networking tools. We’re a long way past “ask three of your friends for a gift” — our constituents are often more aware of peer-to-peer tools than we are. In 2015, nonprofits will need to be more deliberate and more strategic in their efforts.
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Joe Boland
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