5 (Plus) Tips for Creating Compelling Videos
But what you do after you create them is just as important. Strategy is key.
Increasingly, donors and other potential supporters who visit a nonprofit’s website are looking for a more immersive experience that includes something beyond facts and figures about the organization. A video element is fast becoming de rigueur. But it’s not always as easy as pulling your smartphone out of your pocket and yelling, “Action!” to create useful, good-looking videos that represent your organization’s vital work and case for support.
- Companies:
- Microsoft Corp.
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