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RSS as a replacement
For those who do not have the ability to let people subscribe to your e-mail list, there is another (less effective) alternative. Promote subscription via RSS so visitors can keep up with your blog activity.
E-mail is still a key cog in donor relationship management, and growing your e-mail list can help your organization move forward and stand out. So don't ignore one of the most effective communications tools out there.
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- Companies:
- Blackbaud
Kristen Gastaldo
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