5 Steps for Effective Donor Cultivation

Understand your donors intimately so they can be thanked appropriately. And always make sure to thank them.

“We're really seeing the optimism turning into nonprofits seizing the moment. We’re seeing a lot of projects that got put on hold for the last couple of years being invested in again. Boards are understanding that this is the time to get back in the game and start to grow these organizations,” Germain says.