5 Unusual Direct-Mail Techniques to Try
These pack a punch, but too much of a cool thing can be, well, too much. So use them sparingly.
Picture perfect
This is a great example of the clarity that can be achieved with digital printing. The substrate is clear plastic, so the resulting cranial imprinted image appears similar to an X-ray. White ink is applied to the text addressing areas for contrast. It’s also a unique idea for health-related organizations, but why limit it to just health? The technique is so cool that anyone can try it.
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