Bad Economic News: It's Not Over Yet
5 ways to keep fundraising results up in a down economy.
In addition to bringing new donors into the fold on Dec. 30 and 31, make a huge effort to retain the donors you already have. Send multichannel appeals to lapsed donors. Call your current donors. Invite existing donors to respond to a matching gift. In short, do all that you can to keep existing customers in the fold.
Related Content
Comments
