5 Ways to Sustain Fundraising Event Momentum Throughout the Year

Of course, events with your donors, volunteers and the community at large often only happen a few times a year. The big question is how to harness those face-to-face interactions to continue to build the relationships you develop and keep your constituencies engaged throughout the year.

One way nonprofits do this is by changing how they communicate with their constituents. It’s no longer OK to talk at your constituents with a one-way conversation. Instead, constituents expect two-way dialogues that let them in on who you are and build relationships. The great news is that there are plenty of tools that make this type of engagement marketing easy, affordable and effective.