52% of Donors Plan No Decrease in Giving in 2009

* Starting a new capital campaign during the recession may be a challenge, as just 2.7 percent of respondents said they would give more for this type of project, while 14.6 percent said they would give less.

* Donors cited matching gifts as a big motivator to give, more so than the opportunity to participate in a monthly giving program or the chance to avoid taxes on the value of a gift by donating through an IRA.