Digging Deep to Make the Most of Your Donor Data

4. Empowers your passionate employees. If your organization’s previous donor management system was not accessible via the Internet, or if it was not user-friendly, then you likely had to limit the number of staff who used it. Or perhaps there were privacy concerns about who could view what data, because your system had “all or nothing” access. Fortunately, the next-generation donor database takes minutes instead of days to learn and allows you to control permissions. Since more people in your organization can access the donor data they need, you can expect more collaboration between departments. Knowledge is power!