6 Tips to Take Bios From Boring to Brilliant

These Clean Water Action team bios are clear, friendly, brief, and highly effective in establishing comfort and a sense of the organization. I was particularly engaged by the personal end notes. Here’s one that helps me get a real sense of Michael Kelly, communications director: “You can usually find Michael wandering through any of the Smithsonian Institutions (Free! Museums!) when he’s in DC. When he’s not in the District, he works from home in Seattle where he lives with his long-term partner Lauren.”