7 Steps to Succeed With Crowdfunding in 2014
Like in all fundraising, marketing and relationship building are key.
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Kamm and Baio both made products, and as they put it, “If you have an idea, it allows you to see if the idea is worth anything.” Say your nonprofit wants to start a project. Or your association wants to do a new, fun conference. Or maybe you want to start an earned-income stream — let’s say, getting the startup capital to make a new product for your nonprofit. (You’re a homeless shelter and want to make bedbug-free beds for other homeless shelters, for example.) Here’s some advice you might find helpful.
Tip 1: Cost it out
If you’re making a product, Kamm suggests, “Do not do a Kickstarter for a $10 product.”
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Mazarine Treyz
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