7 Steps to Succeed With Crowdfunding in 2014

Tip 5: What should you use for prizes? And how many levels?
Baio suggests $5 as a level to start at and, as a prize, provide backer updates (which is a nice way of keeping people informed about your project). He also says that if you’re selling high-end tickets, you should sell them but give something more to people who maybe can’t make it to the event. Because his conference was about honoring and highlighting do-it-yourself (DIY) artists and crafters, Baio offered a DIY kit; T-shirt; and goodie box with coffee, Etsy-bought crafts and artwork. He suggests three to four prize levels, tops. Admittedly, he says, he’s seen up to 40 prize levels in a Kickstarter, but those usually work best with role-playing games.