Solving the Mobile Giving Puzzle
7 ways nonprofits can use cell phones to rake in cash.
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Ben Rigby
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Sponsored apps
This category is frothy and highly intriguing. Over the past year, a series of for-profit/nonprofit partnerships have developed apps that promote businesses in exchange for donations. CauseWorld leads the pack with its tight design and plethora of relationships.
The concept is simple: You walk into a participating business (or locate a product from a participating sponsor), earn personal rewards and a nonprofit receives a donation (from the sponsor). If you're one of these sponsored nonprofits, apps like CauseWorld can bring you the benefits of mobile fundraising with very little effort.
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Ben Rigby
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