Solving the Mobile Giving Puzzle

The biggest gotcha is that your nonprofit needs to have earned $500,000 in the past year to qualify. Unfortunately, this puts many nonprofits out of the running. If this includes you, onward to option No. 2!

Text-to-voice donations

This lesser known method avoids the $10 maximum donation limit imposed by text-message donations. Using this method, you similarly promote your designated fundraising phone number. When a potential donor sends a text message to this number, however, your nifty automated system forwards the message directly to your staff or, if you can afford it, to a call center. The staffer or call-center worker then calls that donor back, creating a nice personal touchpoint — and collecting a credit card number in the process.