70 Nonprofit Trends for 2015

Sarah Durham, president, Big Duck
5. Over the past few years, nonprofits are increasingly looking inward at their operations, technology, infrastructure and staff capacity. Creating mission-centric programs is still central, but as the sector matures, more and more leaders understand that it takes more than just great programs to advance a mission, especially in tougher fundraising climates. I see this playing out largely in two areas.