70 Nonprofit Trends for 2015
Gail Perry, consultant, Fired-Up Fundraising
2. Mega donors making mega gifts. Mega gifts are clearly back! Our most wealthy and generous donors are making major investments to their favorite nonprofit causes.
The top 10 biggest charitable gifts in 2014 came to a combined total of an amazing $3.3 billion, according to the Chronicle of Philanthropy. Imagine that much money coming from just 10 people!
MESSAGING
Richard Perry, founding partner, and Jeff Schreifels, senior partner, Veritus Group
1. Increased efforts on the part of fundraising professionals to package their organizations’ budgets so the donating public can understand how the money is used and what funds are needed. More and more enlightened nonprofit managers will work harder to present their budgets to external publics in a form that is outcome- and results-oriented vs. finance- and accounting-functional.
