8 Fundraising Ninja Tricks

To do its "magic," it has to be a donor-focused newsletter: That's where you complete the circle, proving to donors that their giving makes a difference.

You do this with dramatic stories about the great things that happen because donors give. Every story makes it clear that it was possible "because of your giving." It's a powerful way to encourage donor connection with your cause — they'll stay with you because they know they're making a difference.