8 Fundraising Ninja Tricks
Are you ready to harness the power of the masters in your work?
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Jeff Brooks
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3. Everything is a story
Even the most clumsy non-ninja knows how important stories are in fundraising. The ninja knows a deeper truth: Everything is a story. That is, everything should be a story.
A typical fundraising story is one that illustrates in a human and emotional way the need for the donor's gift and the impact the gift will have. That's just one kind of story. There are others:
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Jeff Brooks
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