8 Must-Do Fundraising Changes to Make Now
Continued success depends on staying on top of what's working and what's not.
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The Nature Conservancy used website usage analytics to redesign its site and increased online donations by 15 percent in just five months. And Nurse-Family Partnership tracks indicators in real time so it can respond quickly to trends and offer new services, according to The Chronicle of Philanthropy.
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- Companies:
- Nature Conservancy
Nancy Schwartz
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