8 Must-Do Fundraising Changes to Make Now
Continued success depends on staying on top of what's working and what's not.
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Plus, integrated marketing flips your traditional planning lens on its head and looks at your activities from your audience's point of view.
To do: Start small with tracking and recording every single message and campaign that goes to your base. Then analyze who gets what, and assess if that's the right approach.
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- Companies:
- Nature Conservancy
Nancy Schwartz
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