8 Must-Do Fundraising Changes to Make Now
Continued success depends on staying on top of what's working and what's not.
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That means you need to help your leadership overcome its fears (show what your competitors do online) and find ways to actively engage on relevant platforms. If the U.S. military can do it, so can your charity.
To do: Create a social-media strategy that pinpoints the right places to be and how to get there. Move beyond your Facebook presence if that's working now.
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- Companies:
- Nature Conservancy
Nancy Schwartz
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