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Joe Boland
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Here’s how I think it shakes out: In the past, the focus of was almost entirely on “the stuff that gets sent out.” These days, more nonprofits are (wisely) prioritizing building a team of strong communicators internally, coordinating the messages that donors and other external audiences receive, and building a healthy work culture. That means making sure the right people are hired, giving them better support to build their skills, integrating values into daily decision-making, and working to break down departmental silos and barriers.
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