What's Driving Your Fundraising?
Use these 8 principles to define a scalable, long-term fundraising strategy.
S3: Say
Whether on a website, in a direct-mail piece or at an event, any fundraising strategy will fall short of its potential unless it simultaneously builds an organization’s brand and reinforces its core message, thereby connecting the charity with beneficiaries and supporters. Every nonprofit should:
- Companies:
- American Red Cross
- Blackbaud
- World Vision
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