8 principles to define a scalable, long-term fundraising strategy

By Atul Tandon

The Tandon Institute has developed a framework to meet the needs of Suzy’s agency and many others. The 8-S Model is based on eight universal drivers that are applicable, regardless of a nonprofit’s location; its mission; its supporters; or its level of engagement in the latest technologies, fads or “buzz.” Applying the drivers, as a whole, defines a nonprofit’s long-term performance at engaging constituents and building sustainable and scalable funding engines. Technologies only make these drivers more relevant.