8 Things to Do for the Next 8 Weeks
Have a strong year end at your nonprofit.
__ Week of Dec. 10: Choose five donors to call and thank for their support while wishing them happy holidays. Sincerely let them know what a difference they made with their generosity. Shock them by not asking for a gift. Once they recover, they will most likely feel so warm and appreciated that they will response by sending in year-end gifts. (No promises, but what do you have to lose?)
Pamela Barden is an independent fundraising consultant focused on direct response. You can read more of her fundraising columns here.
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