Amp Up Your E-mail Marketing With Social Media

With the explosion of social networks, blogs and other Internet technologies, the number of ways we can meaningfully interact with our supporters and donors is growing exponentially.

People who use social-media networks expect the companies they do business with to have a presence and be active in the same networks. The same is true of donors and the organizations they support. And each method — e-mail marketing, social media, blogs, websites, etc. — feeds the others. FS