9 Steps You Can Use Now to Raise More Money Online in December
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Philip King
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You may know that 40 percent of all online donations arrive during December. But did you also know that year-end online fundraising doesn’t just happen in December? It takes effort that you can begin today: e-mail list building, inspiring donors, cultivating them, testing and analyzing metrics to make the absolute most of year-end online donation opportunities.
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Philip King
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Philip King is founder of The Donation Funnel Project, an experiment in online and mobile fundraising. He is a regular contributor to NonProfit PRO.
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