9 Steps You Can Use Now to Raise More Money Online in December

They outlined nine practical steps in the webinar:

1. Do what your mother taught you
Always take time to say “hello and thank you.” Too often an online donor receives an unsatisfactory response after making a first gift. The e-mail response is often automated and deals only with cold, hard facts such as tax receipts. Worse yet, an online donor migt be asked immediately for an additional gift or encouraged to join a monthly giving program.