A Blast From the Past: TuDiabetes.org Builds Support Through Community (February 2010)
Hernandez spent significant time customizing Ning to meet his community's needs — turning on and off features, adapting the design, and more. The result is a site that doesn't feel generic. In fact, Hernandez learned so much he even authored the book "Ning for Dummies" (John Wiley and Sons, 2009).
Sarah Durham is president of Big Duck, a New York City-based branding, marketing and fundraising firm for nonprofits. She serves on the boards of the National Brain Tumor Society and the New York Chapter of the Association of Fundraising Professionals (AFP).
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