A Blast From the Past: Staying Focused in … Oh Look, a Unicorn! (June 2012)
FundRaising Success published its first issue in November 2003, which makes this our 10-year anniversary year. To celebrate, we'll be taking a look back at past issues throughout the year.
Spearheading a one-person development department can feel like you’re spinning 10 glass plates in the air. You’re the grant proposal writer, database administrator, director of individual gifts, webmaster, event planner, social-media director and more! And every day it seems as if “they” — the trendsetters — are dangling more bright, shiny objects in front of your face.
Not to mention your board and executive director: “Have you looked into Facebook?” they ask. “I heard of an organization that raised $50,000 on Facebook!”
“Find out about applying to The Gates Foundation,” your board president instructs you. “My sister-in-law’s nephew knows the sister of one of the directors of their United States program!”
“Do you think that we should be on that Twitter thing?"
Read the rest of the article here.
Pamela Grow is the publisher of The Grow Report, the author of Simple Development Systems and the founder of Simple Development Systems: The Membership Program and Basics & More fundraising fundamentals e-courses. She has been helping small nonprofits raise dramatically more money for over 15 years, and was named one of the 50 Most Influential Fundraisers by Civil Society magazine, and one of the 40 Most Effective Fundraising Consultants by The Michael Chatman Giving Show.
