Pointing the Way
A good feasibility study can help you plot a campaign and answer more than just, "How much can we raise?"
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And you will have begun the process of engaging your most important constituents in thinking with you about the impact of a successful campaign on your organization and the people it serves.
Edith Falk is president of Campbell & Company, a Chicago-based philanthropic consulting firm.
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- People:
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Morgan Mcdonald
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