A Primer on Social Media for Nonprofits
It’s not too late to get on board with social media. Here are your
first steps.
By
Frank Barry
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As with blogs, it's best to create a short, clear policy and then enforce it consistently. Generally, excluding only hateful and obscene content is preferred; otherwise, you might lose a chance to connect with someone who is starting off with a different point of view.
Cultivate relationships: Collaborate with your supporters
The Internet makes collaboration between large groups of widely spread people possible. And collaboration on substantive projects is great for building affinity in both directions — in your organization for its supporters, and in supporters for their organization of choice. Is there a way you could use the Internet to build affinity in your community through collaboration?
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- Companies:
- Blackbaud
- National Wildlife Federation
Frank Barry
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