A Primer on Social Media for Nonprofits
It’s not too late to get on board with social media. Here are your
first steps.
By
Frank Barry
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1. Pick an existing goal to pursue.
Identify something your organization wants to accomplish. Many organizations find that social media provides good support for:
- building cause awareness
- connecting with new supporters
- soliciting online gifts
- cultivating supporter relationships
If you are just starting, pick one of these to focus on and let that objective guide you every step of the way.
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- Companies:
- Blackbaud
- National Wildlife Federation
Frank Barry
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