A Primer on Social Media for Nonprofits
It’s not too late to get on board with social media. Here are your
first steps.
By
Frank Barry
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Connect with new supporters: Build a Facebook Fan Page
A Facebook page is your organization's website on Facebook. Its functionality is more limited, but it is much easier to manage, directly targets 200 million well-connected Internet users, and is structured in a way that directly helps you build your list of supporters. Additionally, your Facebook page is a form of market research because it can provide you with demographic information about your supporters.
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- Companies:
- Blackbaud
- National Wildlife Federation
Frank Barry
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