Adapt or Die: Fundraising Technology in the Post-Borders World

So what about your organization? Does it have an unassailable position in the market? Would your donors vote with their feet just because they couldn’t interact with you online in a way that makes them feel good? Maybe we’d like to think that the donor-charity relationship has a bit more substance than the average customer-supplier equivalent, but we can’t ignore the lessons of Borders and others like it if we want to stay relevant to this and the next generation of donors.